A workshop for leaders who want to understand their business as a model and know what to change, and why, to achieve stronger results

Most leaders see operations clearly: tasks, processes, people, money. But they often struggle to see the business from above, as a system where everything affects everything else and growth constraints are not always where they seem.

Over four days, you will analyze your company’s business model: describe how it works today, find weak spots and risks, define what needs to change, and decide in what sequence.

The format brings together business owners and company leaders. Everything is practical and based on your business, not training cases. You leave with a ready transformation roadmap and tools you can continue using independently.


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Why operational thinking is not enough

Being good at managing operations is not the same as being able to manage a business model. Operations are about “how we do things.” The business model is about “why this works and how long it will keep working.”

When a business grows, the missing piece is often not effort, but understanding where in the system something needs to change. When profit drops while revenue stays the same, the issue is not people, but the model. When the market has changed and the company still works in the old way, the issue is not a lazy team.

Leaders who see the business as a model make different decisions. They know what to change first. They understand which risks are critical and which are not. They do not waste resources on “improvements” that do not affect growth.

If these signs feel familiar

it is worth considering running this workshop in your company

You feel the business is performing below its potential, but it is not clear where efficiency is being lost or what to do about it.

The market has changed and conditions have changed, but the business still operates according to the old logic. You understand something needs to change, but not exactly what.

You have tried to work through the business model alone or with the team, but got lost in details, lost the big picture, and did not make decisions.

Strategic development tasks are drowning in operations. There is simply no time or format to step back and think about the model.

There are several possible directions, but the team cannot choose one and align around priorities.

You want to grow significantly, two or three times over, but it is not clear what in the current model prevents that.

You face resistance when trying to implement change: the team does not understand the logic, is not involved, and does not support it.

You do not just want a consulting report with recommendations. You want to understand the logic yourself and learn how to work with the model.

Why a workshop, not just hiring a consultant

A consultant can analyze your business model and give recommendations. That is useful. But if you do not understand the logic behind how the model works, the recommendations become instructions that are hard to execute. That is why, even in business model consulting projects, we focus on teaching the team the tools.

In the workshop, you do the work yourself with support from experts and the methodology. You describe the model, analyze risks, and formulate initiatives. It takes more effort, but the result is different: you do not just receive an answer, you understand the logic by which the answer was found.

You also work in a group with other owners and leaders. Different industries, scales, and situations are represented. An outside view of your model, and your view of others’ models, creates value that individual consulting cannot provide in the same way.

How the program is structured

Offline: two modules of two days each, with 10 to 15 days between them for homework and practice.

Online: modules are held in four-hour blocks, and the course design is adapted to your operational workload.

Theory and practice ratio: 20/80. All practical work is based on your business. No training cases.

Who should attend the workshop:

Business owners involved in management.

Leaders who make strategic decisions.

Leaders involved in strategic decision-making and responsible for the company’s profitability.

Business unit leaders and key employees.

Program content

Module 1: Analyze the current model

1. Why a company needs a business model

  • What a business model is and what purpose it serves.
  • The link between the business model and business efficiency and effectiveness.
  • Approaches to describing and stress-testing a business model.
  • The method: how to describe a business model.
  • Successes and failures in business modeling, with examples.

Practice: “Describing your company’s current business model”

  • Key customer profile.
  • Business competitive advantages based on the key customer profile.
  • Key touchpoints.
  • Partner companies.
  • Key business processes.
  • Key business resources.
  • Revenue model.
  • Cost structure of the company in focus.

All participants will describe the current business model of their company. With support from experts and peers, they will define a list of difficult questions that could negatively affect the business.

  1. Trends and tendencies: shaping a view of external conditions
  • Global trends and tendencies at the macroeconomic level.
  • Industry trends and tendencies.
  • Country-specific trends and tendencies.
  • Consumption model specifics globally and by segment.

Practice: “Which trends and tendencies should be considered for your business model”

  • Trends that may worsen business model performance in the short and long term.
  • Trends that may become opportunities for the business model.

All participants will apply relevant trends to their company’s business model, taking into account business specifics and the range of business issues.

  1. Assessing the competitive environment
  • Selecting competitors using the “two plus two plus one” formula.
  • Understanding how they operate.
  • Assessing competitors’ business models.
  1. Analyzing key mistakes companies make when working with a business model
  • Creating a list of mistakes in describing a business model.
  • Discussing how to prevent them.

Between modules

  • All participants complete homework.
  • Questions that arise while working on the business model are discussed in the chat.
  • The same chat includes useful tips and tool descriptions from the experts, in addition to what was covered during the training.

Homework:

  1. Enter final data into the business model detailing template.
  2. Enter final data into the trends and tendencies template.
  3. Assess the competitive environment using the key advantages assessment template.

Module 2: Build the future model

  1. Transforming the business model
  • Defining the elements of the business model that need to change.
  • Assessing the risks of different business model transformation options.

Practice: “Analyzing possible business model transformation”

  • Assessing the degree of transformation of the current business model.
  • Forming a hypothesis for business model change and transformation.
  1. List of strategic initiatives and a step-by-step action plan
  • Creating a list of strategic initiatives.
  • Turning initiatives into a step-by-step action plan.

Practice: “Creating a list of strategic initiatives”

  • Creating a list of key initiatives needed to transform your company.
  • All participants identify business areas that need deeper work and team involvement.

Practice: “Turning strategic initiatives into a plan”

  • Defining requirements for the action plan.
  • Describing key mistakes in creating a business model transformation action plan.

All participants will:

  • be able to describe their company’s future business model;
  • prepare criteria for assessing the action plan and list key mistakes in creating a business model transformation plan;
  • create a list of resources needed to implement the business model transformation plan.
  1. Supporting business model changes through the organizational structure
  1. Working with the team during business model transformation
  • Building a team to implement the project.
  • What to focus on in team work.
  • Approaches to implementing a project aimed at increasing business effectiveness.

All participants will:

  • select the tools they need to support business model transformation in the organizational structure;
  • create a step-by-step change plan with tasks, required resources, and key points.

After the program

An individual consultation with the experts for 1 to 2 hours: you discuss the specific situation in your business and get help choosing tools to support the changes.

PROGRAM AUTHORS AND FACILITATORS

Aliaksandr Pankou

Aliaksandr Pankou

Co-Founder of A.maze.S

Iryna Sotnikava

Iryna Sotnikava

Co-Founder of A.maze.S

What you get as a result
  • A detailed description of the current business model. Many participants do this for the first time and discover unexpected things about their own business.
  • Profiles of key customers with a real understanding of why they choose you.
  • A map of risks and threats: what in the current model creates risk and what prevents significant growth.
  • A description of the future business model.
  • A transformation roadmap: initiatives, action plan, resources, and owners.
  • Methodology tools you can continue using independently without hiring consultants again.
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Tell us about your situation, and we will discuss whether this format fits your needs and agree on the nearest dates.

Получить бесплатную консультацию

+357 97 455 608   &   hello@amazes.pro

Free consultation
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